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      <image:caption>On a farm in a corner of northwest Arkansas, the maples and sycamores are starting to change color, their gold and rust contrasting with the lush, emerald pasture. The midmorning sun, already high over the rolling hills, tempers the late October chill. From outside the chicken house door, 24-year-old farmer Daniel Webb can hear—even feel—the anticipation. The scuffling and scratching of clawed toes. The impatient clucks and chatter. The shifting of feathers as eager wings stir the air. He swings the door open, and a wave of rust-colored Bovan Brown hens pours out, squawking and flapping their way into the pasture.</image:caption>
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      <image:caption>Chickens have freedom to roam at RedHill Farms in West Marin County, Calif. Their eggs are sold to Austin-based Vital Farms, which produces 1.5 million pasture-raised organic eggs every week. (Dan Brooks/From Vital Farms</image:caption>
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      <image:caption>Jason Jones, at left, is the president of Vital Farms and Matt O’Hayer is the founder and chief executive. (Dan Brooks/From Vital Farms)</image:caption>
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      <image:caption>Hens that lay eggs for Vital Farms, like these birds at RedHill Farms in California, spend most of their day outdoors and are allotted an average 108 square feet of outdoor space. (Dan Brooks/From Vital Farms)</image:caption>
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